Top 5 Social Networking Apps on iOS in New Zealand: Q2 2024

In Q2 2024, the top 5 social networking apps on iOS in New Zealand demonstrated diverse trends in weekly downloads, revenue, and active users. Here’s a closer look at each app’s performance.

Threads saw a fluctuation in weekly downloads, starting with 7.8K in early April and experiencing a dip mid-quarter before rebounding to 7K by the end of June. Active users grew from 78K to over 105K towards the end of the quarter, highlighting a steady increase in engagement.

WhatsApp Messenger had a relatively stable download trend, with weekly downloads hovering around 5K. Active users remained consistent, starting at 582K and ending slightly lower at 576K, showing minor fluctuations throughout the quarter.

Facebook maintained a consistent weekly download rate around the 3.5K to 4K mark. Revenue peaked at $4K in early April and then saw a slight decline, stabilizing around $2.8K by late June. The app’s active user base was robust, maintaining around 1.9M users with minor variations.

Messenger experienced steady weekly downloads, averaging around 3.5K. Revenue showed minor fluctuations, with weekly figures ranging from $41 to $83. Active users showed a dynamic trend, peaking at 1.8M in early April and ending the quarter at 1.73M.

Telegram Messenger presented varied weekly downloads, starting at 2.3K in early April and peaking at 2.6K in mid-June. Revenue saw a significant boost towards the end of the quarter, reaching over $2K. Active users showed a slight decline from 33K to 32K but remained relatively stable.

These insights into the performance of the top 5 social networking apps on iOS in New Zealand during Q2 2024 are based on data from Sensor Tower. For more detailed insights, visit Sensor Tower.